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If you’re a regular LinkedIn user, do you keep a LinkedIn content calendar? It’s often a recommendation for social media users but here’s why I think you don’t need a LinkedIn content calendar. Immigration lawyers and small business owners have asked me if I have a LinkedIn “content calendar” since I post every day. The […]

Earlier this week, I wrote about the basic criteria I use when I deny LinkedIn requests and I got lots of interesting, thoughtful feedback from folks on LinkedIn about how they accept or reject requests. Obviously, as with all things, there’s a lot of grey area when it comes to deciding when to deny LinkedIn

When people you don’t know request to connect on LinkedIn, what do you do? Do you reject LinkedIn invitations or do you accept invitations? If you do accept their invitation, do you ever get in contact with them or do they reach out to you? Sending out cold sales pitches to random strangers seems to

Did you think about your LinkedIn headline after you signed up? Every day, I see more and more people either joining LinkedIn for the first time or engaging more on LinkedIn. I’m so happy that people are using LinkedIn but I think now we have to focus on all the little hacks that will boost

2020 was the year where immigration LinkedIn content really started to blossom, in large part because of the issues around coronavirus with traveling, border closures, etc. With the pandemic still looming in 2021, this year is no different. But because there’s a lot of immigration-related coronavirus content on LinkedIn right now – a lot of

What’s the last bio you remember reading? Can you even think of one? Knowing what makes a great bio or even how to write a great bio can feel like an impossible task. When you speak at conferences or events, do you ever think about your bio before you submit it? In fact, it wasn’t

As an immigration lawyer, whether you’re a solo practitioner or an associate at a large firm, having a personal brand is a must. Because as an attorney, your personal brand is also your immigration lawyer brand – the one that follows you around professionally. So, do you feel like you have a personal brand or

Calling all immigration professionals! The old days of LinkedIn as an exclusive hub for job seekers and recruiters are gone! This is what using LinkedIn for immigration and broadly the global mobility industry should look like. While LinkedIn can still be a useful resource for seeking employment, it’s also the best place online for professional

How do you use LinkedIn: on your phone or on a computer or using the LinkedIn mobile app? I was inspired to make this post after I conducted a small survey with my connections on LinkedIn. I asked whether people were using LinkedIn on their smartphones or on a computer or laptop. What do you

Meet the book that will change your life if you’re struggling with marketing your immigration firm or business. It changed my life or at the very least, how I look at and use all social media and my marketing strategy!  Before I read ReWork, I thought the only way to grow a business was through

If you are using LinkedIn, you will need a LinkedIn growth strategy but don’t worry! It’s not as hard as it looks. LinkedIn is the social media platform that I am super passionate about and I will always advocate for immigration professionals to use. Using LinkedIn has changed my career as an immigration professional and

Find Quality Immigration CandidatesI see immigration firms (and lots of other employers) do two things on LinkedIn when they have a job opening: create an official LinkedIn job posting (or on another job board or directly on their website), and share that job posting link and either write nothing or, at best, write something like